Ajit Shah, president, Everest Integrated Communication, has resigned from the services of the agency which he served for almost 22 years.
While Shah confirmed the movement, he refused to divulge his future plans. "My last working day will be January 31. I do not have any fixed plan in mind as of now. For now, I just plan to take some time off and then I will consider options," Shah said.
However, according to industry sources, Shah is keen on getting into consultancy either on the client side or in the advertising industry itself.
Although there has not been any decision taken on who would replace Shah, Ram Sehgal continues to be the managing director.
A source in Everest said: "It is not certain if there would be a replacement for Shah. The board has yet to take a decision on it."
Shah joined Everest as a management trainee in 1979, before which he had a brief stint at Hindustan Times.
Out of the 22 years at Everest, he spent eight years at the agency's Mumbai office. Everest's key clients include Parle biscuits and Parle Agro, Godfrey Phillips India, Honda two-wheelers and cars, Panasonic among others.
