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Ezetap launches 1st 'Made in India' mobile point of sale unit

The solution consists of a card reader that can be plugged into any smart device or feature phone, and turned into a point of sale

Press Trust of India New Delhi
Ezetap today launched the first domestically manufactured and globally certified mobile point of sale device, also known as debit or credit card swipe machine, for less than $50.
 
"Competing head-to-head against global payments companies using devices manufactured in China in the fast-growing Mobile Point-of-Sale market, the entire Ezetap solution from its card reader to service platform has been 100% designed and developed in India," Co-Founder and CEO of Bangalore-based Ezetap, Abhijit Bose said in statement.
 
Over 80% electronic devices required in India are imported and government has come out with hosts of incentive scheme and new policy to encourage domestic production of electronics goods.
 
 
The solution consists of a card reader that can be plugged into any smart device or feature phone, and turned into a point of sale.
 
Bose added that the solution is first integrated and globally certified mobile point of sale device at approximately one-third the cost of any other certified integrated mobile card reader that is commercially available.
 
"It is first integrated and globally certified Mobile Point of Sale Device with a price point under $50. The device is certified against global security standards and is compliant with the guidelines issued by the Reserve Bank of India," Bose said.

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First Published: Jul 22 2013 | 3:29 PM IST

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