Buoyed by the successful launch of its first F-Bar and Lounge in Bangalore, Fashion TV India has firmed up an aggressive roll-out plan for other areas.
The company now plans to launch its first F Salon, a sophisticated beauty centre, at one of the metro cities by the end of this year.
The F-Salon chain, patterned on the lines of the F-Bar and Lounge, will be set up across the metros and mini-metros.
Besides Bangalore, the company has identified Delhi, Mumbai, Pune and Chandigarh to set up its F Bars and the salons could also be located in the same cities, Ram Mirchandani, business head, Fashion TV India, said.
The company has also forayed into the bottled water segment with its F brand which would be targeted at the premium market segment.
