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Fintech companies are making their presence felt in the Rs 34-trillion domestic mutual fund (MF) space. Ease of access, innovative analytical tools and lower cost of investing offered by fintech players are encouraging investors to shun the traditional way of investing in MFs.
Groww, Paytm Money, Zerodha and Kuvera are fintech companies that offer mutual fund products on their platforms.
The assets under management (AUM) mobilised through fintech MF distributors has jumped 2.4 times to Rs 27,463 crore in 2020-21 (FY21) over FY20 in the equity segment, as per a note by IDFC MF.
A large part of this growth
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