Monday, March 17, 2025 | 01:14 AM ISTहिंदी में पढें
Business Standard
Notification Icon
userprofile IconSearch

Flipkart aims to corner 40% share of entire smartphone market by 2020

Flipkart has introduced a number of programmes in this regard, such as monthly instalments on debit card payment, device exchange systems, phone service options and buyback guarantees

Flipkart
Premium

Flipkart

Romita Majumdar Mumbai
While it continues to maintain a lead over arch-rival Amazon in the smartphone segment, e-commerce giant Flipkart is looking at making its platform more attractive by offering a gamut of services.

Its ‘Mobiles 40by20’ strategy is aimed at taking a 40 per cent share of the entire smartphone market, online and offline, by 2020. Ayyappan Rajagopal, its senior director, smartphones, told Business Standard the intent is to build ‘all-round platform’ capacity, offering services to buyers across the processes of payments, buyback and mobile protection.

Flipkart, now majority-owned by US multinational retail giant Walmart, has been building its smartphone category over

What you get on BS Premium?

  • Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app.
  • Pick your 5 favourite companies, get a daily email with all news updates on them.
  • Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006.
  • Preferential invites to Business Standard events.
  • Curated newsletters on markets, personal finance, policy & politics, start-ups, technology, and more.
VIEW ALL FAQs

Need More Information - write to us at assist@bsmail.in