In the past week, café chain Starbucks and multiplex operator Inox have launched three properties in one go across cities. They plan to launch more properties in the coming months and so will their rivals such as McDonald's, Burger King, Yum! Brands, and PVR.
As India kicks off its vaccination programme, the out-of-home retail and entertainment space is beginning to tick, with players working on expansion plans.
Organised players have been the biggest beneficiaries after the lockdowns were lifted. Now, they want to capitalise on the market opportunity quickly, retail experts said.
"Consumer confidence is slowly picking up," said Arvind Singhal, chairman, Technopak.