American e-commerce major Amazon, which reportedly matched rival Walmart’s bid and put in an additional $2 billion as break-up fee in an effort to take Flipkart, may have known quite well the deal was a non-starter, people in the know said. But the Jeff Bezos-led company continued to stay in the game. Sources who described themselves as having “front row seats” during the deal gave a series of behind-the-scenes details to put things in perspective.
According to one such source, the two key movers at the Seattle-headquartered company watching the Walmart-Flipkart deal, which