US car maker Ford today launched a special edition of its mid-sized sedan Fiesta in the country, priced at Rs 6.44 lakh (ex-showroom, New Delhi).
The new Ford Fiesta 1.6 ZXI will be available only in the petrol variant, the company said in a statement.
"The Ford Fiesta continues to be one of our bestselling products and registered impressive sales during the festive season. We are building on the success and offering customers with a special edition of the 1.6 ZXI Duratec variant," Ford India Executive Director (Marketing, Sales and Service) Nigel Wark said.
The special edition of the car has been fitted with electronic brake-force distribution, stylised features and leather interiors.
