Like their counterparts in food services, some of the country’s top retail chains have reported strong same-store sales growth (SSG) for the three months ended December 2018. At 8-20 per cent, which is the SSG range for most of the key players in Q3, such as Pantaloons, Big Bazaar, Shoppers Stop, Westside, V-Mart, Central and Brand Factory, have reported their strongest sales growth figures in four quarters, said analysts. SSG is sales growth for stores one year and above.
While festive season spends by consumers did contribute to the uptick seen in Q3, experts said greater aggression displayed by retailers to