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GoAir has appointed Tim Jordan, former commercial head of Cebu Pacific Airlines, as its new chief commercial officer.
The Wadia-group airline did not have a chief of commercial department after Girish Nair quit the post last April. Nair had replaced Suraj Sundaram, who left the airline in September 2013.
Jordan's role will be to steer the sales and marketing for GoAir as it faces increased competition in domestic skies.
Prior to GoAir, he worked as a managing director of Asia Pacific Air Consulting (APAC), a consultancy firm. Jordan and has more than 20 years of experience, largely in low-cost airline commercial operations.
GoAir’s net profit slumped to Rs 5.44 crore for FY14 from Rs 104 crore the previous year, but it is expecting higher profitability in FY15.
"Last year we were profitable, but it was limited due to the huge increase in fuel costs and the significant depreciation of the rupee. This year will be much stronger. We are much better placed than last year in forward bookings for the fourth quarter," GoAir chief executive officer Giorgio De Roni told Business Standard last month.
"Overall the financial year has been good. We have deployed 20% more capacity and have increased passengers by 24%. Yields have gone up a little but I would have expected more. We are slightly below 40% increase in revenue and now we enter the last quarter, which normally isn’t the strongest but we are confident of delivering profit for the full year. I don’t see any reason not to maintain profitability also due to the much lower cost of fuel," he had said.
