Gold Flakes pack of 10 costs Rs 150: ITC raises cigarette price due to GST

ITC has raised prices of select cigarette brands to pass on the 6-7 per cent hike in the additional cess on cigarettes.

Sameer Deshmukh, a research analyst with Reliance Securities, said the price hikes were 6-15 per cent across brands with the average hike coinciding with the 6-7 per cent rise in effective taxes under the goods and services tax.

An ITC statement said prices of its Classic and Gold Flake brands had been increased to Rs 150 for a pack of 10. The price of Wills has been raised to Rs 94 for a pack of 10. Wills Flake