Good Glamm Group, South Asia’s largest content-to-commerce conglomerate, has acquired a majority stake in Organic Harvest, an organic beauty and personal care brand. The companies did not reveal the value of the transaction. Good Glamm will be investing a further Rs 75 crore in growing the brand. This marks the entry of Good Glamm Group in the organic BPC (beauty and personal) category.
Started in 2013 by Rahul Agarwal, Organic Harvest - which is certified by the organic certification organization Ecocert, will continue to work as an independent entity. Over the years, the brand has catered to over 2 million