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Grofers won't foray into liquor delivery biz; says serves families mostly

Other delivery majors like Swiggy and Zomato are already in the delivery of liquor while e-commerce giant Amazon is also set to play in this segment.

Grofers plans to increase the private label count to 500 by 2019

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Grofers shipped 44 million items last month and since the lockdown, it has served 4.2 million households by the end of May

Press Trust of India New Delhi

2 min read Last Updated : Jun 21 2020 | 8:58 PM IST

Online grocery platform Grofers is not keen to enter into the business of liquor delivery saying it serves mostly families, even as its main competitor BigBasket is set to foray into doorstep supply of alcoholic beverages.

SoftBank backed Grofers, which currently operates in 27 cities of the country, has lined up $25-30 million over the next two years to strengthen its in-house brands.

Other delivery majors like Swiggy and Zomato are already in the delivery of liquor while e-commerce giant Amazon is also set to play in this segment.

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Topics : Grofers alcohol Online grocery

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