Consumer electronics company Haier Appliances India has announced a mega festive promotional package the ‘Haier 6000 guaranteed offer’ targeting the festive season.“We want our customers to make value-based purchases but at the same time also give them extra value besides their purchase. We are confident of reinforcing our market position and are looking at a growth of 150% - 200% over last season,” RT Rajan, director – sales & marketing, Haier Appliances India said.
During this period on the purchase of any Haier product, the customer is entitled to a scratch card. On scratching the card, the customer is entitled to an assured gift starting from cash back of Rs 6000, induction cooker, apple iPod, return domestic air-ticket for two and many more. The offers start from 1st October and ends on 31st October, a company release said.
This year, Haier aims to make its products more accessible to the consumers by strengthening its distribution network and providing an enjoyable experience to the consumer with 24x7 customer care service. Such initiatives are a step forward in this direction and mark an attempt on their part to reach closer to the customers by offering them the best benefits.
Pranay Dhabhai, COO & Whole Time Director, Haier Appliances India said, “Despite the fact that rising input costs are putting a pressure on margins, we are very confident that the festive time will definitely boost sales and cheer up the sector.”
