Havells eyes doubling exports, to focus on home market

Plan to strengthen in five categories and double exports in 2-3 years

Havells India, the electrical equipment major, in the news last week for eyeing  Videocon's appliances brand, Kenstar, proposes to focus its attention on the domestic market, a shift away from its earlier strategy of looking at international markets.

An electrification and infrastructure push by the central government is considered to raise the growth prospects for domestic electricals entities. Anil Rai Gupta, chairman and managing director, told this newspaper: "There is so much opportunity over the next two decades in India that I remain confident we can continue investing and growing here. While we will look at international markets, it will