HealthKart raises $25 mn from Sofina; to use funds for expansion

Bright Lifecare Pvt Ltd, which owns HealthKart, India’s largest omnichannel nutrition platform, has raised $25 million from Sofina in a fresh round of financing, the company said in a statement. 

The company, which claims to be India's only pure play online/offline nutrition platform, will use the funds to expand its offline store network, develop additional direct-to-consumer nutrition brands and strengthen its vertical integration.

India's dietary supplement market, worth over a billion dollars, is ripe for innovation with macro tailwinds of fitness and preventive care. The category is now becoming mainstream with online and specialty nutrition stores driving awareness of such products amongst