Technology is changing the world in ways that would be considered unimaginable a decade ago. At the turn of the century, if someone had told you about dictating your shopping list to a phone to get it delivered within half an hour, or booking a cab at a click of a button, you would have dismissed it as futuristic! But all of this has become a way of life now – our ‘new normal’.
In the last decade or so, the retail industry has seen several transformations and evolved exponentially due to the assimilation of online and offline channels, growing