Business Standard

What Indian buyers are looking for while purchasing a smartphone

Better performance and features take precedence over fancy AI, says study

Why did the much anticipated e-mandate not come in updated UPI 2.0?
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Romita Majumdar
The Indian smartphone market may be growing at a much healthier rate, even faster than some of the matured markets, but when it comes to preferences, buyers in the country don't just get carried out by fancy features such as artificial intelligence or face recognition for unlocking a phone.



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