When Ravi Virmani was working at Max Healthcare as its COO, he realized that Indian healthcare was economical but lacked credibility. Frauds in the name of medical tourism were not uncommon. So Ravi quit his high profile job to launch CrediHealth, a start-up that allows a patient to compare and select doctors, hospitals, and treatments.
This is not Ravi’s first venture. Before Max Healthcare, he started Noble House, a human resource consulting outfit, which was later acquired by Hewitt. His partners are also serial entrepreneurs. Saurabh Uboweja previously founded brand consulting and design firm Brands of Desire while Gaurav Gaggar set up online poker and rummy site Adda52.
Started in early 2014, CrediHealth wants to help people make informed healthcare decisions by providing accurate information about hospitals and doctors. It provides guidance from in-house medical experts who help them navigate around the complex healthcare system.
The start-up also has a blog that features articles explaining symptoms, treatment methods, and prevention from diseases through doctor interviews and patient experiences. It launched CrediHeroes, a platform for cancer patients to share their inspiring stories.
Today, CrediHealth announced that it secured seed funding from Twitter India’s director of engineering Rajat Malhotra. The start-up has previously raised seed funding from Hausela Capital Partners.
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The deal size remains undisclosed.
Rajat joins the board of the company and will play a key role in scaling up the technology.
“The healthcare industry has grown rapidly in the past few years in a very unstructured way. Connecting people to the right doctor and hospital using technology is the need of the hour,” says Rajat.