peAR, an in-restaurant ordering app, has raised Rs 4.2 crore in a funding round led by 1crowd and Chennai Angels, and co-led by Inflection Point Ventures (IPV).
Founded in 2019, the company uses augmented reality to enable users to visualise dishes before ordering through features like interactive 3D menus. peAR said it is building a system for 3,000,000 restaurants in India and emerging markets.
The company said it will use the money from the pre-series A funding round to expand business and build restaurant-tech solutions. “Many customers are often left surprised at the food they order because a standard menu