Reliance Jio’s (Jio’s) foray into the telecom sector in September last year and the subsequent price war has led to a severe disruption, impacting the financial performance of incumbents such as Bharti Airtel (Airtel), Vodafone India (Vodafone) and Idea Cellular (Idea), among others.
However, experts believe the worst is over for the larger telecom players and their average revenue per user (ARPUs) could remain range-bound here on as against the sharp fall in recent quarters. Manish Adukia, telecom analyst at Goldman Sachs expects incumbents’ ARPUs to largely stabilise at current levels and Jio’s prices to move to a more normalised