 "smartphones")
India's offline retail market for smartphones grew 44 per cent in value in the first half of 2022 compared to the same period last year, said a report released on Monday.
Offline sale of smartphones priced above Rs 20,000 has increased more than two-fold in five years, said 'Consumer Life Study 2022' by market research firm Gfk. As many as 64 per cent of the young in urban India have upgraded their gadgets to the latest models this year. The festive season is expected to drive this trend between October and December.
“The offline channel growth of smartphones reached 2019
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