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Indian companies should remain agile to face future crisis: Birla

Birla in a webpost said the way Covid had hit people with comorbidities which were measurable and identifiable

Kumar Mangalam Birla
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Partly applicable, since comorbidities make businesses less able to withstand shocks like the financial crisis of 2008, said Kumar Mangalam Birla

Dev Chatterjee Mumbai
The Chairman of Aditya Birla Group, Kumar Mangalam Birla, has asked Indian companies to remain cautious and keep an eye on all the financial parameters to effectively face any crisis like the pandemic. While asking firms not to worry about sharp volatility in prices, Birla said companies must make sure they do not get caught in ‘comorbidities’. 

Birla in a webpost said the way Covid had hit people with comorbidities which were measurable and identifiable — diabetes, hypertension, blood pressure or obesity — the same analogy may be applied to businesses as well.

“Partly applicable, since comorbidities make businesses less able to

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