Business Standard

Monday, December 23, 2024 | 08:33 AM ISTEN Hindi

Notification Icon
userprofile IconSearch

Indifi, Google Pay join hands to offer instant credit to small businesses

The collaboration aims to address the problem of meeting the working capital management of MSMEs and to help small merchants thrive in their business journey.

funds
Premium

Illustration by Binay Sinha

BS Reporter Mumbai
MSME lending platform Indifi Technologies announced a collaboration with Google Pay to provide instant loans to eligible small merchants on the Google Pay platform.

The collaboration aims to address the problem of meeting the working capital management of MSMEs and to help small merchants thrive in their business journey, said the company in a release.

Aditya Harkauli, chief business officer, Indifi said, “Several small businesses in India still struggle to run their operations seamlessly due to lack of access to formal credit. Since its inception, Indifi has strived to address this credit gap. Our collaboration with Google Pay is another

What you get on BS Premium?

  • Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app.
  • Pick your 5 favourite companies, get a daily email with all news updates on them.
  • Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006.
  • Preferential invites to Business Standard events.
  • Curated newsletters on markets, personal finance, policy & politics, start-ups, technology, and more.
VIEW ALL FAQs

Need More Information - write to us at assist@bsmail.in