Influencer-marketing firm Adicube raises Rs 12 cr in pre-seed funding

Adicube gives brands access to more than 5,000 verified influencer profiles and offers transparency in costs.

Adicube, an influencer-marketing platform, has raised Rs 12 crore in pre-seed funding led by Pitcherlabs Ventures and a clutch of angel investors, including Chandrahas Panigrahi, Founder Edukemy, Ashish Padiyar and Brijesh Damodaran, Founders, Auxano Capital. 

Adicube said it connects influencers and brands, offering transparency in costs. It gives brands access to more than 5,000 verified influencer profiles. The platform has been accessed by Groww, Unacademy, Fampay, Edukemy, CoinSwitch Kuber and other brands to reach millions of consumers.

Adicube was founded by Sreetam Panda in May 2021 to "deliver a seamless and transparent influencer engagement experience to brands". It raised its