Inox opens multiplex in Nagpur

India's leading chain of multiplex operators, Inox Leisure has opened central India's first multi-theatre complex in the city over the weekend.

The three-screen multiplex will also host Big Bazaar's second outlet in the city, in one of its wings.

Manoj Bhatia, chief executive officer (CEO), Inox, said that movie watching would never be the same in the city. The three theatres have a combined seating capacity of 1,068 people and will have world-class acoustics. The complex has ultra-modern fixtures.

The multiplex will be Inox's twelfth one. The theatre complex will be managed by Inox. For the first time in the city, a concept of dynamic pricing of tickets is proposed to be introduced.

Depending on the day of the week and the movie being screened, the price of tickets will range between Rs 59 and Rs 140.

Bhatia said the subsidiary of Gujarat Fluorochemicals, which had entered the cinema exhibition business in 1999, has already made a mark in the entertainment industry with its customer-centric approach and international standard services.

On future plans of the company, he said that within the next two years, it intended to widen its presence from the current 11 cities to in 18 more.

"By the end of 2008, we plan to have a total of 26 multiplexes, with a total of 108 screens and a seating capacity of 30,000," he said. The company's turnover for the quarter-ended June 2006, stood at Rs 35 crore.

Inox has an alliance with the Pantaloons Group on a national level and has preferential access to all real estate developments taken up by the group.

At the local level, the firm has tied-up with Indo-Pacific Software Entertainment.