 "Source: SIAM")
Fiat Chrysler Automobiles (FCA) looked set for a growth ride in India going by the response to its locally made Jeep SUV, but that didn’t happen.
The Jeep Compass, a premium sports utility vehicle (SUV), connected well with buyers in the fast-expanding segment and the product commanded a waiting period of three months. Then came the slowdown in growth as domestic dispatches of the SUV started tapering.
Consider this: FCA, which is riding on this solo product, dispatched 8,033 units of the Jeep Compass to its dealerships in the October-December quarter of 2017. This happened to be a festive period, and the
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