Friday, March 14, 2025 | 04:12 PM ISTहिंदी में पढें
Business Standard
Notification Icon
userprofile IconSearch

Jerks and the start-ups they ruin

Bro culture favours good-looking, cocky young men at everyone else's expense

Startups
Premium

The bro CEO does what you’d expect an immature young man to do when you give him lots of money and surround him with fawning admirers — he creates a culture built on reckless spending and excessive partying. Photo: iSTOCK

Dan Lyons
The tech industry has a problem with “bro culture”. People have been complaining about it for years. Yet nobody has done much to fix it.

That may finally change, if the people in charge of Silicon Valley — venture capitalists, who control the money — start to realise that the real problem with tech bros is not just that they’re boorish jerks. It’s that they’re boorish jerks who don’t know how to run companies.

Look at Uber, the ride-hailing start-up. It’s the biggest tech unicorn in the world, with a valuation of $69 billion. Not long ago Uber seemed invincible. Now it’s

What you get on BS Premium?

  • Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app.
  • Pick your 5 favourite companies, get a daily email with all news updates on them.
  • Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006.
  • Preferential invites to Business Standard events.
  • Curated newsletters on markets, personal finance, policy & politics, start-ups, technology, and more.
VIEW ALL FAQs

Need More Information - write to us at assist@bsmail.in