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<b>Kiruba Shankar</b>: Business of free music

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Kiruba Shankar Chennai
Kiruba Shankar: Business of free music
Kiruba Shankar / Chennai March 20, 2008

Kiruba Shankar
While the music industry is playing ostrich, a few music bands are smartly embracing the internet by giving their music away for free... and in the process, making money!

In 1998, major music companies worldwide earned a whopping Rs 1,52,000 crore ($38 billion) in revenues from sales of music. Ten years later, in 2008, that revenue will halve to Rs 68,000 crores ($17 billion). The reason? Well, it's the free exchange of music over the internet

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First Published: Mar 20 2008 | 3:57 PM IST

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