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Kuoni rebranded as SOTC

New logo unveiled for SOTC

Kuoni rebranded as SOTC  (brief please )

BS Reporter New Delhi

Tour operator Kuoni India has been rebranded as SOTC. The change in branding follows Thomas Cook's acquisition of Kuoni India last year. SOTC also unveiled a new brand logo with a distinct tag line for its leisure, incentive and business travel segments. " Looking ahead, we are focused on accelerating the execution of our growth strategy while continuing to build on the strength of our brand," said company's managing director Vishal Suri.

 

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First Published: Feb 18 2016 | 3:32 PM IST

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