Targeting a 30 per cent market share in Flat Panel Display(FPD) category, LG Electronics today launched its 'Jazz' full High Definition(HD) LCD televisions in India. This is LG’s second offering in the segment this year after Scarlet.
"Jazz will redefine expectations for television sound. Through this launch we plan to garner 30% market share in the FPD Segment by year end,” Amitabh Tiwari, Business Group Head, Consumer Electronics & Kitchen Appliances, LGEIL said.
The TV has first time ever Auto sliding speakers, 500w sound, built-in 3.1-channel virtual surround sound and in-built woofers, a company release said. The launch incorporates LG's latest innovation enhancing sleek design, audio performance and rich image resolution delivering a truly captivating viewing experience, it added.
" Going forward, aesthetics fused with stylized design and smart technology will play a major role in capturing customer loyalty and thus we will continue to launch revolutionary products like Jazz which will further complement the urbane lifestyle of its audience and strengthen the Indian market,” Moon B Shin, managing director, LGEIL added.
