Little Black Book, a platform to shop from local brands, raises $5 million

The funding was led by Inventus and IAN with participating from Japanese investors Dream Incubator and Akatsuki Entertainment Technology and others

Iluminar Media, which owns and operates Little Black Book (LBB) a platform to find and shop from local brands and businesses said it has raised $ 5 million in Series A led by Inventus India and IAN Fund. Japanese investors Dream Incubator and Akatsuki Entertainment Technology (AET) Fund, and existing investors Blume Ventures, and Chiratae Ventures also participated in the round.

LBB will use the funds to expand the technology and product team with a focus on machine learning for discovery, and integration of content with commerce. The company also plans to strengthen its footprint in India and scale by integrating