Mahindra & Mahindra, India’s leading SUV manufacturer, today announced that it would be launching the Rexton its first product under SsangYong stable in India on October 17.
The launch in Mumbai will be followed by launches in the cities of New Delhi and Bangalore and a phase wise roll out in other markets.
The Rexton is the first product from Ssangyong’s product portfolio to be launched in India since Mahindra acquired the Korean company back in March 2011.
"This third generation Rexton, will create a strong connect with premium SUV buyers in India thanks to its sophisticated styling, luxurious interiors, superior handling and on and off-road performance", stated a statement from M&M.
Pawan Goenka, President, Automotive and Farm Equipment Sectors, M&M & Chairman, SsangYong Motor said, “The launch of the XUV500 last year helped Mahindra stamp its presence on the segment of premium SUVs. With the launch of the SsangYong Rexton, we hope to further expand the Mahindra presence in the high-end SUV segment”.
