Identifying the potential for automotive steel demand in the domestic market and noting the hurdles auto companies face in procuring customised products, Mahindra Intertrade is coming up with a 130,000-tonne-capacity steel service centre at Chakan, near Pune.
“The Rs 150-crore JV (joint venture) plant is not going to be just Mahindra-centric and in fact will cater to auto companies in the vicinity,” Harsh Kumar, managing director, Mahindra Intertrade told Business Standard.
The unlisted Mahindra Intertrade is a part of the $16.2-billion Mahindra Group. Auto companies such as General Motors, Tata Motors, and Volkswagen apart from Mahindra & Mahindra are located in the Chakan area.
“This plant will be an independent automated facility and will offer end-to-end solution to the client,” Kumar added.