| Mahindras to enter retail biz, set up lifestyle stores |
| BS Reporter / Mumbai October 10, 2007 |
| The $4.5 billion Mahindra Group is foraying into retail business. Mahindra Retail is planning to roll out a multi-format specialty chain in the premium lifestyle space, primarily in soft goods. It has also tied up with certain international brands. "The Mahindra group has a reasonably large trading business housed in one of its companies, Mahindra Intertrade. The group believes that this is the opportune time to enter and extend its distribution business into direct retailing when the organised retail market is expanding in India. As such, it is a natural extension of the group |
