With a view to populate NEXA and better target the premium buyers, Maruti Suzuki will now sell the Ciaz, its mid-sized sedan, from the premium sales network.
Ciaz will join the existing NEXA line-up of S-Cross, Baleno and Ignis from April 1.
Launched in October 2014, Ciaz happens to be Maruti’s first successful attempt at selling cars priced over Rs 7 lakh. The firm has sold 150,000 units in domestic market. A total of 64,000 units were sold in FY17. It also succeeded in overtaking Honda’s City, the most sold mid-sized sedan, in volumes.
“Ciaz is one
Ciaz will join the existing NEXA line-up of S-Cross, Baleno and Ignis from April 1.
Launched in October 2014, Ciaz happens to be Maruti’s first successful attempt at selling cars priced over Rs 7 lakh. The firm has sold 150,000 units in domestic market. A total of 64,000 units were sold in FY17. It also succeeded in overtaking Honda’s City, the most sold mid-sized sedan, in volumes.
“Ciaz is one