Mercedes-Benz launches new finance schemes to attract buyers in dull market

Mercedes-Benz India, the luxury car market leader, has launched a slew of aggressive schemes for owning or leasing a vehicle to attract buyers in a dull market. 

A ‘Wishbox’ scheme includes a zero and lower down payment plan; also, an aggressive offer that allows customers to own two cars in a span of four years. With the new offers, the India arm of the German entity hopes to ‘financially empower the customer’ and ‘invoke confidence and create additional traction’. 

The automobile market in India is currently facing one of its worst slowdowns in two decades. An overall slowing in consumption, exacerbated by