 "Mercedes-Benz rolls out Made-in-India GLC SUV at Rs 47.90 lakh")
"The GLC has already become one of Mercedes-Benz's highest-selling products and we are very confident that it will replicate the global success in India as well. With the localisation and availability in petrol and diesel, we are confident that the GLC will become an attractive proposition for our discerning buyers with enhanced value propositions and increased availability," said Roland Folger, MD and CEO, Mercedes-Benz India.
Up until now, the imported GLC was priced at Rs 50.7 lakh for petrol variant, while the diesel engine powered version started at Rs 50.9 lakh (ex-showroom, Pune). But now with local assembly, the Made-in-India GLC will carry a more competitive price tag of Rs 51.90 lakh for petrol and Rs 47.90 lakh for diesel (both ex-showroom, Delhi).
The company is betting big on the segment especially in Delhi NCR after Supreme Court lifted the ban on the registration of diesel vehicles over 2,000 cc. According to company, the market in the region is picking up gradually and Mercedes will gain the significant market position in the category. According to Folger, Mercedes-Benz India is waiting for compatible fuel quality and as soon as the required diesel fuel is made available it is ready to switch its portfolio quickly to the EU-VI standard.
GLC luxury SUV Mercedes-Benz's one of the bestselling models for the company in India. Till now, the company was importing the SUV as Completely Built Units (CBU), which was attracting huge taxes and duties in India. The locally built vehicle will help to reduce the price and will further boost the demand. With this, Mercedes will cope with the rising demand.
