Mergers take time to evolve, says Wunderman Thompson's Tarun Rai

Merger of Wunderman and J Walter Thompson has allowed us to step into areas we weren't exploring much earlier Rai tells Viveat Susan Pinto

The coming together of Wunderman and J Walter Thompson has allowed the merged entity Wunderman Thompson to exploit new areas within digital marketing, Rai tells Viveat Susan Pinto
 
What kind of an impact will the ongoing coronavirus issue have on the domestic advertising business?
 
From conversations around supply-side disruptions three weeks ago, the discussion now is about domestic demand taking a hit due to the coronavirus. So yes, there is a perfect storm brewing. But there has been no discussion with our clients on postponing launches. The health scare, of course, is understandable because of the number of