Microsoft helping retail clients deal with post-lockdown world, says COO

Planning for a post-lockdown world, retailers have realised that competiton will be high and customer needs will shift.

As lockdowns slowly lift across the country after over two months, Microsoft is preparing its retail customers to gear up for a different customer experience, said Rajiv Sodhi, chief operating officer, Microsoft India.
 

"Retail as an industry has most certainly had a pretty drastic impact (from the lockdown). I think one can say all retailers were working with technology even prior to Covid-19, but the situation has brought in a new normal into the industry," said Sodhi.
 

He added that in addition to managing their large workforce, the shutting down of physical stores has meant coming to terms with the