MobiKwik bullish on core business, buy-now-pay-later launched in May 2019

The firm currently has 22.3 mn pre-approved BNPL users and is handling over 4 mn such transactions a year. It is seeing 14x growth from a year ago

In the first quarter of this financial year, financial technology firm MobiKwik, which filed an initial public offering in July, acquired almost seven million users. It expects to get 20-30 million new users in this year, but with an IPO and larger proceeds in the bank, it will be investing more in user acquisition, merchant acquisition, and brand marketing, said co-founder and chief operating officer Upasana Taku.

The firm is firmly focused on two areas- payments, its core business, and Buy Now, Pay Later (BNPL), which it launched in May 2019. The firm currently has 22.3 million pre-approved BNPL users and