 "Myntra")
The Covid-19 pandemic appears not to have dampened the spirit of Indian shoppers much as fashion and lifestyle retailer Myntra on Saturday said it acquired a record high of 250,000 new customers on the first day of its flagship End of Reason Sale.
Myntra said it had sold over 1.5 million products during the first 12 hours of EORS this year which runs from June 19-22.
"The 12th edition of EORS has performed to our expectations so far and it is extremely encouraging to witness the numbers grow as the event progresses," Myntra CEO Amar Nagaram said in a statement.
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