 "Myntra CEO Nandita Sinha")
There is a big opportunity in front of Myntra for democratising fashion through technology, says Myntra CEO Nandita Sinha. Last year in November, the Walmart-owned online fashion retailer announced the appointment of Sinha as CEO, effective January 1, 2022. In an interview with Peerzada Abrar, Sinha said that the company has forayed into social commerce and has been pioneering the next wave of fashion-tech concepts such as M-Studio, M-Live, StyleCast, and AI-enabled beauty skin analyzer. She said such innovations and technologies are expected to give Myntra an edge over traditional players and other online retail platforms. Edited excerpts:
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