Nissan Motor India plans to roll out a subscription model for its cars as it seeks to boost presence in India’s passenger vehicle market where it has been a marginal player.
To begin with, it will offer the scheme on its newly launched Kicks, a compact sports utility vehicle. The plan allows those opting for the scheme to subscribe the Kicks for a monthly fee, said two people aware of the scheme. Nissan plans to roll out the services next month.
A company spokesperson confirmed the development. “Nissan will offer a subscription model as a unique way of getting behind the