Marketers, advertisers and publishers are still figuring out how to use different digital tools to convey the right message in the moment to deliver delightful customer experience, Wendy Hogan tells Sangeeta Tanwar
What's driving Oracle's India business?
Software as a service (SaaS) is an exciting space to be in. India's SaaS market is largely occupied by CX Cloud. Over the last two years, we have seen significant growth in our SaaS business in the country. In some areas, we are witnessing growth of as much as four times the market rate.
We are witnessing the uptake of SaaS-based application across the spectrum. Start-ups