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Bhavish Aggarwal, the co-founder and CEO of India’s largest taxi-hailing service Ola, said that the firm’s focus on local innovation such as the Ola Auto has helped it compete against rival firm- Uber- in India.
“Uber is a strong competitor and they have done better in the West but we emphasise on our roots,” said Aggarwal at Elevate, a startup event organised by the Karnataka government on Tuesday. The state is looking to promote entrepreneurship from smaller towns and is identifying over 100 start-ups that would be recognised during the event.
Auto-rickshaws, which are cheaper to hire than cabs, have
