PepsiCo India aims to reduce sugar in fizzy drinks

Will transform portfolio 3 years ahead of time: Vipul Prakash, senior vice-president of the company

PepsiCo India is planning to reduce the sugar content in all its carbonated drinks in line with its parent’s churning of its beverages portfolio worldwide.

The company is gearing up to launch a new 7UP with 30 per cent less sugar and plans to extend the formulation to its other brands, according to Vipul Prakash, senior vice-president, beverages, PepsiCo India.

“Our priority now is to transform the portfolio towards a healthier range and it will remain so for the next three years. If we continue at the current pace, we might achieve our target two or three years ahead of