Philanthropy is more complex than running a business, says Azim Premji

The success of Wipro was not his but of many people in leadership and in levels below leadership, who have devoted their lives and commitments to this, he said. The same thing applies to a foundation

Philanthropy initiatives are a relatively complex task as compared to running a business — the issues are subtle and convictions much more difficult to drive home, says Azim Premji, chairman of information technology major Wipro.

Delivering the 19th Anantharamakrishnan Memorial Lecture (named after the Amalgamations Group founder), after receiving the MMA Amalgamations Business Leadership Award 2019, he said: “I have been more involved in the past one year in philanthropy, and the more I get involved in it, the more I realise how much more complex (this is)... the incentivisation you give to people is not in money but in