PVR to pump in Rs 250 cr, add 70 screens every year

PVR currently operates about 570 screens across 46 cities & its is expected to touch 600 by Mar 2017

The country’s largest multiplex cinema operator, PVR, is planning to add 70 screens every year, with an investment of Rs 250 crore, as the scope for growing through acquisitions dwindles. It says it is also focusing on new offerings, superior ambience and cashless transactions to differentiate the brand. 

The firm recently saw a change in its holding structure as global private equity firm Warburg Pincus took 14 per cent stake in the firm for Rs 820 crore. While the Bijli family parted with five per cent stake, Multiple Alternate Asset Management sold nine per cent. 

PVR currently operates 570