Q-Mart Retail Ventures Private Limited, the promoters of Q-Mart lifestyle super market, signed a memorandum of understanding with CFW International Inc (Curves India) to set up 18 Curves centres in Andhra Pradesh.
CFW International is the master licensee of Curves brand of fitness centres for women in India. The centre offers fitness, strength training, and weight loss guidance.
While 15 centres would come up in Hyderabad, one each has been planned in Visakhapatnam, Vijayawada and Tirupati.
Speaking to the media here on Thursday, Q-Mart director BVK Raju said the centres would be set up over the next three years and each would involve a cost of Rs 60 lakh.
Curves India chief executive officer David Ramadan said about 30 fitness centres had been planned in Mumbai and another 50 in Delhi. In all, the company was planning to have 250 Curves centres across the country in three years.
The US Commercial Service in Hyderabad, which promotes US franchises as potential business opportunities for local entrepreneurs, facilitated the new deal between Q-Mart and Curves India. The Hard Rock Cafe, Church’s Chicken, Sir Speedy, Subway, McDonald’s and Pizza Hut are other US franchises operating in Hyderabad.
US Consul General Cornelis Keur was present on the occasion.